For the third year, The New York Festivals has chosen innuo to coordinate the Spanish voting session for these awards.
On September 29, the selected jury met in the World Trade Center in Barcelona to study the campaigns participating in the 15th edition of The Global Awards, the most prestigious international healthcare communication competition.
The meeting studied a total of 110 entries from more than 30 countries from all over the world and included advertising published in professional press and direct marketing, on-line advertising, events and even guerrilla marketing. According to the regulations for these awards, the jury could not vote for campaigns that took place in the same country.
The members of the this year’s jury were Belén Casals (Esteve), Marco Fernández (Ferrer), Esther García (Amgen), Joan Mercadé (Fresenius), Arnau Peidro (innuo), Luis Rodríguez (Almirall), Josep Mª Silera (MAM), Eduard Ticó (Dentaid) and Montse Vives (innuo).
The list of award winning campaigns will be published in October.